Nice Crowd’s American Black Film Festival (ABFF) and Walmart’s Black & Unlimited Announce Their Second Annual Content Creators’ Competition Through the Black & Unlimited Fatherhood Project

ABFF | Walmart

LOS ANGELES, (April 29, 2024) – Today, NICE CROWD’s American Black Film Festival (ABFF) and Walmart’s Black & Unlimited announced their continued collaboration to highlight the role of Black men within their families and communities through the second annual Black & Unlimited Fatherhood Project content creators’ competition.

After a successful launch at the 2023 ABFF in Miami, the unprecedented program included screenings, panel discussions, and experiential activations. The Black & Unlimited Fatherhood Project will spotlight emerging directors in a creator’s competition to champion independent filmmaking while providing a platform to showcase a wide range of stories about Black men as fathers.

This year’s Black & Unlimited Fatherhood Project program will include premieres for the top three winners of the filmmaker competition (listed below) and an onstage panel with a well-known artist and their child to discuss fatherhood and their relationship.

“We’re honored to continue our partnership with the American Black Film Festival,” said D.J. Vaughn, Multicultural Media & Content Lead at Walmart. “Our collaboration in 2023 was a resounding success, and we are thrilled to spotlight the importance of Black fatherhood and the role of Black men in their families and communities. We look forward to another year of empowering emerging directors and highlighting stories about Black fatherhood to mainstream audiences.”

From the pool of submissions, three directors will be selected to each receive industry mentorship, a $10,000 cash award, and the opportunity to attend and screen their films at the 2024 American Black Film Festival taking place in Miami, June 12-16. Each film will also be featured on ABFF PLAY, the festival’s online global platform, and Walmart’s Black and Unlimited YouTube page from June 17-24.

2024 Black & Unlimited Fatherhood Project Winning Films

After These Messages *World Premiere
A single father struggling with university politics as a professor must choose between his job and his daughter whose desire to be authentically herself threatens their livelihood.
USA | 26 min
Director: Khalid Abdulqaadir
Writer: Khalid Abdulqaadir
Producers: Corey McCartney, Kevin Willmott, Talib Kweli, Khalid Abdulqaadir
Cast: Petey McGee, Sanaa Salaam

Black Santa
Every year Henry looks forward to his job working as a mall Santa alongside his son Otis. But as Otis grows older, this may prove to be their last holiday season as a duo.
USA | 10:06 min
Director: Travis Wood
Writers: Travis Wood, Weston Auburn
Producers: Gabriela Díaz Arp, Kiah Clingman
Cast: Theo Haddon, Andrew Tull, Michael Silverblatt

It Takes A Village *World Premiere
In 1960s Georgia, Lawrence Cooke prepares his son, Isaiah, for his ascension to manhood.
USA | 13:37 min
Director: Joshua Kissi
Writers: Joshua Kissi, Keyla McNeely
Producer: Kegan Sant
Cast: Jackson Abram, Michael Ealy, Nadine Ellis, Mccolm Cephas, Antonio Shamori Washington, Zakai Biagas-Bey, Jamald Gardner, Myron Primes, Newton N Mayenge

For additional details please visit the Black & Unlimited Fatherhood Project page HERE.

The American Black Film Festival (ABFF), founded by Jeff Friday in 1997, is the leading festival of its kind showcasing Black stories. Since its inception, the festival has been dedicated to supporting Friday’s conviction that Black artists deserve the same opportunities as their mainstream counterparts. Having premiered the work, and supported the careers, of many of today’s most successful filmmakers and actors, the ABFF has become the standard-bearer of excellence for Black American creativity.

ABFF sponsors and partners to date are Warner Bros. Discovery and HBO® (Founding), Cadillac, Comcast NBCUniversal, Walmart, Ally (Presenting), City of Miami Beach, Greater Miami Convention & Visitors Bureau (GMCVB), Sony Pictures Entertainment, TV One Networks, American Airlines, IMDbPro (Official), Amazon MGM Studios, Miami Beach Visitors and Convention Authority (MBVCA), Motion Picture Association (MPA), New World Symphony, STARZ (Supporting), A&E Network, Getty Images, NYFA, GLAAD, William Morris Endeavor (WME) (Industry), Variety, LA Times (Media).

NICE CROWD, formerly ABFF Ventures, is a Los Angeles-based live events company that develops and produces properties in the arts, entertainment, lifestyle and wellness industries that showcase BIPOC culture and talent. The Company’s tentpole event is the American Black Film Festival, founded in 1997.

To learn more about NICE CROWD events, visit www.nicecrowd.com.

About Walmart
Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better – anytime and anywhere – in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

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Download Filmmaker Photos & Bios HERE.

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